Our Work

SPIDER-MAN(s)
STUDIOS SUCCESSES

Marvel Studios and Sony have invited BAD HOUR INC. to swing along on all three of Tom Holland's web-slinging adventures.

SPIDER-MAN:

Homecoming

BAD HOUR INC. was given access to an exclusive top secret look at the "Ferry" sequence from the first movie.

We were asked to visualize a moment to promote this iconic scene.

and

They were so pleased with the first piece, that they came back and asked for multiple moments to be visualized.

SPIDER-MAN

Far From Home

We were invited back to pitch ideas for the second movie.

They loved the idea of Spider-Man and company being caught in "paparazzi"-style photos.

WEB

RISE

The campaign was filled with in-jokes for the hardcore fans as well as eye-catching ideas for new fans.

The tabloid experience in the fictional world mirrored what the real life actor's were experiencing.

SPIDER-MAN:

No Way Home

We were asked for our ideas to promote the third movie.

Marvel and Sony loved the idea of leveraging

Spider-Man's long history in meme culture.

We proposed redoing the old 1960s cartoon memes with the modern cast.

MEME-ORIES

We produced multiple ideas for the campaign.

But one of our favorites was rejected.

Little did we know, it was already being executed in a way we could never anticipate.

SLING-ALONG

For the third time running, Sony and Marvel also asked BAD HOUR INC. to produce ideas and assets to celebrate the theatrical release.